http://www.youtube.com/watch?v=6_lLYIjmRD8
In 1980, an unknown Tom Selleck was the spokesmodel for Chaz Aftershave and Cologne For Men and appeared in what may be the manliest commercial ever made. In the span of 30 seconds, Selleck is shown riding a horse, roping steers, showering, drying off his hairy chest, applying Chaz Aftershave and Cologne, checking his mustache in the mirror, putting on a tuxedo and cowboy hat, and riding off in a sports car with “CHAZ” written on the license plate. No wonder this guy became one of the biggest sex symbols of the decade.